L’Oréal Paris + DSM

L’Oréal Paris is the world’s largest cosmetics company and has developed activities in the field of cosmetics, concentrating on hair colour, skin care, sun protection, make-up, perfume and hair care.

L’Oréal Paris wanted to showcase how people uses their hairspray products. They efficiently achieved this goal by using the DSM Instagram Multi-Hashtag Feed solution.

L’Oréal Paris signed up for a DSM Plan officially became a DSM customer on November 20, 2017.

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